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MAKing AN EPIC MOTION PICTURE 

In 2014, having had no prior experience in creating a motion picture, I was invited to be the main producer for a film that we titled, Think and Grow Rich: The Legacy. The movie is based on the best selling book by Napoleon Hill. If you don't know the book or the story behind the book, watch the prologue below for the entire back story.  

 

 

 

 

 

 

 

 

 

 

 

 

 

I accepted the offer to be the producer but I was totally unaware of exactly we were in for. We ended up raising over 900k in private equity funding to which I led the charge and finished off the funding by  breaking the indiegogo all time record for a documentary film to raise $369k. 

https://www.indiegogo.com/projects/think-the-legacy-of-think-and-grow-rich#/

 

Over the following 3 years, we worked tirelessly  to create a motion picture that would go on to receive 9 out of 10 stars on IMDB and to date, the film has grossed over 3.5 million dollars in direct sales alone and is now available on Amazon, Itunes and Google Play. You can watch the first five minutes of the film below. 

I am honored to have had the opportunity to work with some of the top influencers, celebrity and personal development icons in the world.

We pioneered our own brand of direct digital film distribution and created one of the most successful indie films in history. It was a humbling experience having lived the principals of Think and Grow Rich and proved that anything is possible with a burning desire, faith and persistence. "Whatever the mind can conceive and believe, it can achieve."- Napoleon Hill.

 

The the story of how we brought this all together is as good as the movie itself. Having had no prior film making experience we were able to succeed where 2 other bigtime hollywood producers failed to bring this project to fruition. With the countdown timer ticking on a looming contract deadline with the Napoleon Hill Foundation, we did something unthinkable in the film industry. We raised capital all throughout the production process. For anyone with film making experience, you know that the production of a film is a massively daunting task, let alone securing the funding along the way. 

 

With a creative team at least 10 times smaller than any production of it's size, we ended up being 100% hands on throughout every step of the creative process. From Branding to writing, 3D logo design, editing, casting and overseeing the entire creative production process down to being point for shaping key elements of post production all the way to the deliver of the finished, polished product. What I learned is that if you work smart you can balance out any learning curve by remaining mindful of the end user at all times. If you don't enjoy watching garbage neither does the person on the other end of the lens.

From a product development and marketers perspective this film was a dream come true for me, although it did now come without sacrifice. We worked nights and weekends to make up for a massive learning curve and never compromised on quality in pursuit of our goals. Film making is at it's core a more creative extension of marketing and if you take the time to know your audience and the subject matter, you can reverse engineer your success and give them exactly what they want. Everyone wants to be inspired. 

WHAT I LEARNED FROM Firing THE BIGGEST

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